Brain preferences in practice The NBI® instruments Benefits of NBI® 
Different people prefer different ways of thinking. Some prefer logical, organised and systematic ways of thinking; others prefer unorthodox, strategic and zigzag thinking. This is true for individuals and also for groups, organisations and even communities. A critical first step is to understand and appreciate your own thinking preferences, and then to look around and realise that your family, your team, your company, have members with thinking preferences which differ from yours. Once you have gained this important whole-brain insight, you will also realise that for any family, classroom, sports team and organisation to function meaningfully and effectively, whole-brain thinking needs to be taken into consideration. Dynamic managers and entrepreneurs who excel virtually in everything, demonstrate that they are capable of using both sides of the brain when circumstances demand it. The NBI® instruments are designed to determine your thinking preferences, and form the basis of whole-brain understanding. These instruments were developed after extensive international research since 1980 on left- and right-brain functioning. More than 200,000 adults and children from a number of countries have been profiled through the NBI®. The results of research on the NBI® have been significant, and ongoing research at a number of universities and institutes remains an essential part of the whole-brain science. The NBI® is therefore a revolutionary set of instruments that strives to develop whole-brain thinking in individuals and groups. These assessment tools will help you develop strategies to sustain creativity and positive thinking in your personal and professional life. You will be able to identify the essence of your problems and apply creative solutions. We all have the ability to do certain things well (our ‘clever’ areas). Once we know what our thinking preferences are, and once we can combine our ‘cleverness’ with our preferences, we become what we are supposed to be. The NBI® gives an indication of how you prefer to:
Trainers, consultants, human resource professionals, executive coaches, psychologists, businesspeople, students and parents from all walks of life use the NBI products and services to take the guesswork out of personal and professional growth. We have consultants and users of the NBI® in more than 20 countries. |
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